5
 
 
 
2:19 PM, Wednesday, June 12th 2024:
 
So I pretty much say it all in the video, but I'll add a few tidbits...
 
 
This is such a weird thing to document... you don't want to play your hand, right? But I don't think anything here is "lockable" to the public. So I really did show this to like 10 people... and my takeaway was twofold: the main dude took it off and said, IMMEDIATELY... "HOW DO WE DO THIS.". Then instantly went to Hef and said "Is Bally doing this? Is any other team doing this? How do we do this."
 
So yeah, that seems pretty positive, obviously. Hef then said that he's trying to get his digital team to see it and that's partly why he's showing all the teams: so they ALSO talk to our digital team. In this world, anything that helps both parties (broadcaster and team) has a shared budget. So everyone REALLY wants to know who else is IN. It's almost like trying to set-up two people: you get both interested and then throw 'em in a room together to figure it out. Of course if one side isn't interested it stalls... if both sides are interested - HURRAY! And the good news is? Every, single, person, who sees this... is ready to move forward. It's the craziest thing and I've been saying it for months. So it really is just a matter of time...
 
...but it's JUNE. So I leave yet another meeting wondering how this all comes together. The other takeaway was the people in their digital team were QUITE INTERESTED in my camera and my workflow for obvious reasons. They want to do this, they can see that their bosses want to do this and they want job security. Oh if it was only as easy as buying the camera. As many have found out... that ain't the case. Easily the least consumer friendly video format to make look professional I've ever run across. I was kind as I could be and showed them the camera and how it worked, etc. I know full well who is doing this type of work successfully and it's a very, very short list. For at least another 6 months? I'm well positioned. It will get easier as this gets more mainstream.
 
So next week is the Bally Sales team (another angle to get digital excited: they have access to the sponsors who will ABSOLUTELY want this to happen) and the LA Dodgers. Oh and a guy from The Tennis Channel to boot. After that is Amazon Live Sports and the LA Clippers. All thanks to Hef.
 
I mean, holy hell. I'm along for the ride, but I have to admit: for the first time? I'm not enjoying the Journey. I'm done with focusing on The Journey. I want the destination this time. I've spent over a quarter century enjoying journeys with VERY LITTLE destinations. I need this to work. It seems like it is.
 
Adam