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   entry locked until 08.15.25 
 
2:42 PM, Wednesday, September 13th, 2023:
 
So Billy just got word that everything is a go. So of course my first instinct is to admit “I was wrong.” And this is the first song I thought of (from TWO THOUSAND TWO HUNDRED ENTRIES AGO)…
 
 
 
(Old song about charlotte - and holy shit were you right about her, Adam lol)
 
Of course the middle of that song I have an about-face and say I was right which is even more why I feel it fits. This doesn’t feel right at all. It was on hold because they needed to find a way to monetize this and now they don’t? I mean, ok, but huh?
 
The real problem is all of this info is scattered, often second hand, and it’s coming from Thor who doesn’t seem to understand what the format can do. He wants it focused on the players on the field, yet the camera can’t zoom. He wants one long 10 minute cut, which for this is honestly too long and from what we’ll have access to it should be quick 3 minute experiences that make people want more, week to week, etc. The whole “10 minute rule” is for ad purposes that don’t play here (or do they? No information on ads).
 
And as always, I’m the only person with any experience in the format and no one will talk to me, it’s almost all through Billy unless I email directly. And when I did, Thor got pissed and called Billy. I mentioned Billy wanted to invoice separately and that the change from 10/16 to 10/15 was actually a big hit as far as access (difference between Cowboys and Cardinals). I can’t even have a normal conversation or discussion without him calling Billy to complain? This is all backwards and seems destined to fail…
 
…but it’s on! Everything is good? Ugh. It doesn’t feel like it. I honestly won’t believe this is happening until that weekend. Time will tell, but for now I continue doing the vendor info, buying the insurance they require (CBS level specs for an entire massive crew yet I’m one guy with a gimbal - wtf). I’m already like $1000 in just for this shoot (another memory card and insurance) and I don’t even think it’s happening. Greaaaat.
 
But yay.
 
Adam