5
 
 
 
4:09 PM, Thursday, July 13th, 2011:
 
As my CDs have long been ripped and all of my DVDs are now on mirrored hard-drives accessed through a media center... this really is it. All my original videos get triple archived on harddrives and never see physical media leaving blu-ray that will more than likely be the last format I will ever release something on. Will there be a physical format past blu-ray? Prooooooooooooobably not. Oh they'll up resolutions and make you buy new tvs for a different and better 3D... but I can see no reason for physical formats past blu-ray. I'm even looking into how to get "The Journey From 1 to 1000" on iTunes and netflix as it's just where we're headed. Netflix is IN new TVs. You hit a button and watch the movie instantly. It's a no-brainer...
 
...but one last time, I get to go through the fun "arts and crafts" of making a physical product look as professional as possible. I'm doing it, not for selling, but to give away to networks, film festivals, etc. I'm hoping some friends can donate to the cause to help cover how expensive blu-rays are to produce, but unlike past things I've produced - the goal isn't making money... it's getting the best possible representation of the product in the hands of the people that can take it to the next level. I think I succeeded as my cousin Jimmy said on the phone today:  "It looks exactly like a blu-ray you'd buy at Best Buy. Zero difference." He's a super movie-buff-blu-ray geek like me, so if he thinks that? Mission accomplished. And, having it in my collection? It's just kind of a geek-boner. :-)
 
 
I know it's the same soundtrack from the premiere video... but it works. Like I haven't been workin' like crazy on all this lately. Oh, here's the cover...
 
I had to make it a combo Blu-Ray/DVD because I can't run the risk of someone not having a blu-ray player (however rare that would be at a television network or studio) and then never watching it. Making two packages is stressful 'cause you don't know what to send or what to have on-hand, so I bought dual-case blu-rays and just included both. It really makes the person holding the package feel they have something substantial. It is a bit more time consuming, and obviously more expensive - but as I said, I'm hoping some friends and family will donate to the cause so I can continue to get these to the right people. If you'd like a copy, drop me an email.
 
So now all eyes point to next Wednesday, July 20th - the lunch meeting with HBO. There will be no fireworks at this meeting, it's more of a "get to know you" deal, and handing over the above product. Yes, I basically did all of this simply for the impression it will make when it hits her hand. I've always believed if you concentrate on the details, the big picture comes together.
 
Here's hopin'...
 
Adam